Japan’s 25 Esports Players Head to 2026 Asian Games
The 2026 Asian Games begin in Nagoya, Aichi Prefecture, on September 19, marking the second...
Business
Find out what is happening in the business world of esports. Discussing topics such as partnerships, investments and major personnel moves.
ESI business roundup: BLAST’s Mongolian expansion, Riot Games considers prediction market deals, 1xBet extends PGL partnership
The world of esports business never slows down. Whether it’s tournament organizers expanding their presence...
“Don’t waste your money”: Unraveling the stigma of esports degrees in higher education
"Professional gaming" is an industry that continues to confuse the masses, but as we move...
Community is the key to the esports industry’s success, not winning tournaments, says Fnatic’s former CEO
Esports is going in the wrong direction, if you ask me. And nobody has asked...
Esports fans want to predict tournament results but states (and Faker) are fighting it
This week, as ever, there were more developments in the legal battles against prediction markets....
Lenovo on why “not marketing” is the best way to market Legion at the Esports World Cup
Esports Insider sat down with Alia Rosmini, Executive Director of Consumer Marketing, Global at Lenovo,...
EA Head of Esports on cross-title strategy and what’s next for the Esports World Cup
EA Head of Esports, Monica Dinsmore, spoke with Esports Insider (ESI) at the Esports World...
PGL commits $22m to Tier 1 Counter-Strike in 2027 and 2028
Esports tournament organiser PGL has announced it will commit at least $22m (~£16.5m) to the...
All Articles
Mastercard collaborates with Riot Games and CLOAK to ‘Thank the Fans’
Mastercard has announced a "Thank the Fans" campaign to celebrate the 10th anniversary of League of Legends' World Championships....
Totino’s extends partnership with Call of Duty
General Mills brand Totino's has extended its ongoing partnership with Activision Blizzard to include its latest title, Call of Duty: Black...
Farming Simulator League secures three sponsors for third season
UK-based game developer GIANTS Software has announced it has secured three new sponsors for the third season of the Farming...
DreamHack Sports Games partners with L33T-Gaming for eSuperliga
DreamHack Sports Games has continued to strengthen its commercial portfolio ahead of the new eSuperliga campaign, after striking a...
NBA Championship winner Dion Waiters invests in Centric Gaming
Dion Waiters, professional basketball player for the Los Angeles Lakers, has invested in Miami-based esports and lifestyle brand,...
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